Daimler appreciates your interest in its products and your visit to this website. Your privacy is important to us and we want you to feel comfortable visiting our site. The protection of your privacy in the processing of your personal data is an important concern to which we pay special attention during our business processes. Personal data collected during visits to our websites are processed by us according to the legal provisions valid for the countries in which the websites are maintained. Our data protection policy is also based on the data protection policy applicable to Daimler.
Daimler websites may include links to other websites which are not covered by this privacy statement.
Collection and processing of personal data
When you visit our website, our web servers store as standard details of your browser and operating system, the website from which you visit our website, the pages that you visit on our website, the date of your visit, and, for security reasons, e.g. to identify attacks on our website, the IP address assigned to you by your internet service provider; this IP address is stored for seven days. With the exception of the IP address, personal data is only stored if you choose to submit it to us, e.g. during registration, in a survey, in a competition or in order to enable performance of an agreement.
Use and passing on of personal data and limitation of use to specific circumstances
Daimler uses your personal data only to the extent necessary for the purpose of technical administration of the website, for customer management, for product surveys, and for marketing.
Personal data is transferred to state organizations and authorities only within the scope of mandatory national provisions of law. We have placed our employees, agencies and dealers under a duty of confidentiality.
We would like to use your data to inform you about our products and services and, if applicable, to ask you about them. Of course, participation in such activities is voluntary. If you do not wish to take part, you can notify us at any time so that we can exclude your data accordingly. You can find further information on the relevant page of the website.
Our website can be used to subscribe to newsletters. The data provided during the newsletter registration will be used only for the purposes of sending out the newsletter, provided you have not consented to other use. You can cancel the subscription at any time by using the unsubscribe option provided in the newsletter.
Central Daimler access service
The central Daimler access service enables you to create a single user account to log in to all websites and applications of the Daimler group and its brands that are offered through this service. Click on the following link to read the terms and conditions of use for the central Daimler AG access service:
Daimler uses so-called social plugins (‘buttons’) of social networks such as Facebook, Google+ and Twitter.
When you visit our websites these buttons are deactivated by default, i.e. without your intervention they will not send any data to the respective social networks. Before you are able to use these buttons, you must activate them by clicking on them. They then remain active until you deactivate them again or delete your cookies (see below).
After their activation, a direct link to the server of the respective social network is established. The contents of the button are then transmitted from the social network directly to your browser and incorporated in the website by it.
After activation of a button, the social network can retrieve data, independently of whether you interact with the button or not. If you are logged on to a social network, the network can assign your visit to the website to your user account. A social network cannot assign a visit to other Daimler websites unless and until you activate the respective button there as well.
If you are a member of a social network and do not wish it to combine data retrieved from your visit to our websites with your membership data, you must log out from the social network concerned before activating the buttons.
We have no influence on the scope of data that is collected by the social networks through their buttons. The data use policies of the social networks provide information on the purpose and extent of the data that they collect, how this data is processed and used, the rights available to you and the settings that you can use to protect your privacy.
Cookies are small files that are stored on your end device. They can be used to determine whether there has been any contact between us and your end device in the past. Only the cookie on your end device is identified. Personal data can only be saved in cookies if you have given your consent or if it is essential for technical reasons, e.g. to enable a secure login.
By using our website, you consent to the use and storage of cookies on your end device. However, you can also view our website without cookies. Most browsers accept cookies automatically. You can prevent cookies from being saved on your end device by setting your browser to not accept cookies. You can delete cookies stored on your end device at any time. The exact instructions for how to do this can be found in the manual for your browser or end device. Further information about deactivating local shared objects can be found here: Information about deactivating local shared objects.
If you choose not to accept cookies it may result in a reduced availability of the services provided on our website. We categorize cookies as follows:
Essential cookies (type 1)
These cookies are essential for websites and their features to work properly. Without these cookies, services such as the vehicle configurator may be disabled.
Functional cookies (type 2)
These cookies enable us to improve the usability and performance of websites and to provide various features. Functional cookies can store language settings, for example.
Performance cookies (type 3)
These cookies collect information about how you use websites. Performance cookies help us, for example, to identify especially popular areas of our website. In this way, we can adapt the content of our websites more specifically to your needs and thereby improve what we offer you. These cookies do not collect personal data. Further details on how the information is collected and analyzed can be found in the section ‘Analysis of usage data’.
Third-party cookies (type 4)
These cookies are installed by third parties, e.g. social networks. Their main purpose is to integrate social media content on our site, such as social plugins. Information about how we use social plugins can be found in the ‘Social Plugins’ section of the privacy statement.
We use the following cookies on our website:
Service affected: WordPress
Cookie name: _icl_current_language
Description: User language
Cookie type: 2
Service affected: Google Analytics
Cookie name: _ga
Description: iP anonymized Google Analytics data (more info)
Cookie type: 3
Service affected: Google Plus, YouTube
Cookie name: PREF, NID, APISID, HSID, SAPISID, SID, SSID
Description: Used by Google in case the Google+ Social Media Plugin or a YouTube video player is used on the website
Cookie type: 4
Service affected: Disqus
Cookie name: disqus_unique
Description: internal statistics, used for anonymous visitors (Sigma) (more info)
Cookie type: 4
Analysis of usage data
For the purpose of statistical analysis Daimler uses Google Analytics products.
If you do not wish Daimler to collect and analyze statistical data related to your visit you may object to the future use of your data at any time (opt-out).
For the technical implementation of your objection it is necessary to install an opt-out cookie on your browser. This cookie will only indicate that you have opted out. Please note that for technical reasons the opt-out cookie will only affect the browser you object from. If you delete the cookies in your browser or use a different end device or browser, you will need to opt out again.
Click here to install the opt-out cookie.
Daimler uses technical and organizational security measures to protect the data supplied by you and managed by us against manipulation, loss, destruction, and access by third parties. Our security measures are continually improved in line with technological developments.
Right to information
On request, Daimler or the representative responsible for you will inform you in writing as soon as possible and in accordance with applicable law whether and what personal data relating to you has been stored by us. If you are registered as a user, we also enable you to view the data yourself and, if applicable, to delete or amend it. If incorrect information is stored despite our efforts to ensure that data is accurate and up to date, we will correct it at your request.
If you have any questions about the processing of your personal data, you can contact our Group Data Protection Officer, who, along with his team, is available should you have any requests for information, suggestions or complaints.
Group Data Protection Officer
Dr. Joachim Riess
70546 Stuttgart, Germany
This website uses Google Analytics and Google Remarketing. These are services of Google Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. The last three digits of the IP address will then be cut off by Google. A clear association of the IP address will therefore no longer be possible. Google respects the data protection rules of the “US Safe Harbor Treaty” and is registered with the “Safe Harbor Program” of the US department of commerce.
Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.
Third parties, including Google, place ads on websites in the Internet. Third parties, including Google, use saved cookies to place ads on the basis of previous visits of a user on this website.
However, in that case, please be aware that you might not be able to use all functions of this website to their full extent. The use of this website implies your agreement to Google using the data collected from you in the way described above and for the purpose described above.
The data gathering and data storage can be disputed at any time with effect for the future. Further information about the terms and conditions of Google can be found here.